Google Ads for Immigration Lawyers
We help immigration attorneys reach clients searching for visas, green cards and citizenship help, including multilingual campaigns.
Reach clients in their language
Many immigration clients search in languages other than English. We build campaigns to reach them.
- Visa, green card and citizenship campaigns
- Multilingual ads and landing pages
- Local Services Ads
- Consultation tracking
Marketing services for immigration firms
Paid Google services first, backed by the channels that support them. We focus on marketing that produces leads and sales.
Google Ads / PPC search
Search campaigns built on the high-intent keywords immigration firms customers type when they are ready to act, with tight negative keywords to cut wasted clicks.
Google Ads management →Local Services Ads
Google Local Services Ads setup and management where your category is eligible, so you appear at the top of local results and pay for leads, not clicks.
Google Ads management →SEO & AEO
Search engine and answer engine optimization so immigration firms show up in Google results, AI Overviews and AI assistants when buyers research.
SEO & AEO services →Paid & managed social
Meta (Facebook and Instagram) ads and managed social media that build demand and retarget visitors who did not convert.
Social media marketing →Landing pages & websites
Fast, focused landing pages and websites written to convert paid and organic traffic into calls, forms and sales.
Website design →Conversion tracking & reporting
Call, form, booking and sale tracking set up correctly, with clear reporting you can check in your own accounts.
Google Ads management →What makes marketing for immigration firms hard, and how we handle it
Multilingual audiences
Searches in many languages.
How we solve it: Language-specific campaigns and pages.
Information seekers
Many want general answers.
How we solve it: Qualifying pages and negatives.
Trust
Clients fear scams.
How we solve it: Clear credentials and reviews.
How we run Google Ads for immigration lawyers
Visa, green card and citizenship
Family visas, employment visas, green cards, naturalization and deportation defense are distinct searches. Each gets its own campaign so clients find a page about their exact situation.
Multilingual campaigns
Many clients search in Spanish, Portuguese, Chinese or other languages. Where your team can serve them, we run ads and landing pages in those languages.
Avoiding government-form searches
Many searches are for official forms and filing fees from government agencies. Negative keywords and clear ad copy keep you from paying for clicks that want a government website, not a lawyer.
Want more consultations?
Book a free strategy call with a Google Premier Partner team. We reply the same business day.
Our process
Connect
A call with a certified strategist about your goals, markets and what a good lead or sale is worth to you.
Audit & plan
We review your current accounts, tracking and landing pages, then build an Action Plan for immigration firms.
Launch & track
Campaigns go live with conversion tracking in place, so calls, forms and sales are measured.
Optimize & report
Active management: search terms, bids, ads and pages improved continuously, with reporting you can check in your own accounts.
Numbers Don’t Lie!
- Since 2009
- Fortune 5000 Company
- Top 1% of digital marketing agencies
Our paid ad campaigns average a 12–16% conversion rate. That is an average across accounts, not a guarantee; results vary by industry, market and offer.
* Best result in an e-commerce Google Ads account; results vary by account.
Frequently asked questions
Do you run Spanish-language campaigns?
Yes. We can run campaigns in Spanish and other languages you serve.
Can you target clients outside our state?
Often, yes. Immigration is federal law, so campaigns can reach beyond your state where your practice allows.
Do you require a long-term contract?
No. Paid ads (Google Ads, Microsoft Ads, paid social and ChatGPT Ads) are month to month with no long-term contracts. SEO has a 3-month minimum because organic results take time to build.
What results can we expect?
Our paid ad campaigns average a 12–16% conversion rate across accounts. That is an average, not a guarantee; your results depend on your market, offer, budget and website. We set up conversion tracking first so you can see exactly what the campaigns produce.
How quickly will we hear back?
We reply the same business day. Book a call or phone (800) 707-2697 to talk about marketing for immigration firms.
More Legal Services pages
Talk to our legal services marketing team
Paid ads are month to month. Call (800) 707-2697 or book a call.