Home Improvement · Landscaping & hardscaping

Google Ads for Landscaping and Hardscaping Companies

We help landscapers and hardscapers generate design consultations and project leads with Google Ads, local SEO and social.

Google Premier Partner 2023Month-to-month paid adsSame-day reply
4.9Google rating
As featured inForbes
Expertise.com Best Advertising Agencies in Newark Google Premier Partner 2023
Facebook Certified Digital Marketing Associate
Facebook Certified Creative Strategy Professional
Landscaping & hardscaping

Win spring planning season

Homeowners plan outdoor projects early. We get your company in front of them before the season fills.

  • Design, patio and hardscape campaigns
  • Maintenance contract campaigns
  • Meta campaigns with project photos
  • Consultation tracking
Book a call
Campaign analytics reviewed on a laptop for landscaping
Services

Marketing services for landscaping companies

Paid Google services first, backed by the channels that support them. We focus on marketing that produces leads and sales.

Google Ads / PPC search

Search campaigns built on the high-intent keywords landscaping companies customers type when they are ready to act, with tight negative keywords to cut wasted clicks.

Google Ads management →

Local Services Ads

Google Local Services Ads setup and management where your category is eligible, so you appear at the top of local results and pay for leads, not clicks.

Google Ads management →

Paid & managed social

Meta (Facebook and Instagram) ads and managed social media that build demand and retarget visitors who did not convert.

Social media marketing →

SEO & AEO

Search engine and answer engine optimization so landscaping companies show up in Google results, AI Overviews and AI assistants when buyers research.

SEO & AEO services →

Landing pages & websites

Fast, focused landing pages and websites written to convert paid and organic traffic into calls, forms and sales.

Website design →

Conversion tracking & reporting

Call, form, booking and sale tracking set up correctly, with clear reporting you can check in your own accounts.

Google Ads management →
Challenges & solutions

What makes marketing for landscaping companies hard, and how we handle it

Short peak season

Most demand comes in spring.

How we solve it: Early-season campaigns and budgets.

Maintenance vs projects

Very different values.

How we solve it: Separate campaigns.

Visual decisions

Homeowners want to see your work.

How we solve it: Project photo ads on Meta and strong landing pages.

Landscaping playbook

How we run Google Ads for landscaping and hardscaping companies

Design-build versus maintenance

A paver patio or outdoor kitchen project is worth far more than weekly mowing. We separate design-build, hardscape and maintenance campaigns so budget goes to the work you want most.

Seasonal planning

Homeowners start planning patios and plantings in late winter. We raise budgets ahead of spring, run fall cleanup and snow services where you offer them, and avoid wasting money in dead weeks.

Project photos that sell

Before-and-after photos on landing pages and in Meta ads help homeowners picture their yard. We pair them with a consultation form that asks about project type and budget range to qualify leads.

Want more landscaping projects?

Book a free strategy call with a Google Premier Partner team. We reply the same business day.

How we work

Our process

Connect

A call with a certified strategist about your goals, markets and what a good lead or sale is worth to you.

Audit & plan

We review your current accounts, tracking and landing pages, then build an Action Plan for landscaping companies.

Launch & track

Campaigns go live with conversion tracking in place, so calls, forms and sales are measured.

Optimize & report

Active management: search terms, bids, ads and pages improved continuously, with reporting you can check in your own accounts.

Book a call

Numbers Don’t Lie!

$40M+Google Ads spend managed
18years in business
1,000+happy customers
1M+conversions
4.9★Google rating
Up to 6xROAS*
  • Since 2009
  • Fortune 5000 Company
  • Top 1% of digital marketing agencies

Our paid ad campaigns average a 12–16% conversion rate. That is an average across accounts, not a guarantee; results vary by industry, market and offer.

* Best result in an e-commerce Google Ads account; results vary by account.

FAQ

Frequently asked questions

Do you promote hardscaping projects?

Yes. Patios, walls and outdoor living get dedicated campaigns.

Can you help in the off-season?

Yes. Off-season campaigns can promote early booking or other seasonal services you offer.

Do you require a long-term contract?

No. Paid ads (Google Ads, Microsoft Ads, paid social and ChatGPT Ads) are month to month with no long-term contracts. SEO has a 3-month minimum because organic results take time to build.

What results can we expect?

Our paid ad campaigns average a 12–16% conversion rate across accounts. That is an average, not a guarantee; your results depend on your market, offer, budget and website. We set up conversion tracking first so you can see exactly what the campaigns produce.

How quickly will we hear back?

We reply the same business day. Book a call or phone (800) 707-2697 to talk about marketing for landscaping companies.

Talk to our home improvement marketing team

Paid ads are month to month. Call (800) 707-2697 or book a call.